Blogs
Important Features Of A Legal Website
In this ruthlessly competitive law environment, earning the business is usually determined by how well you promote yourself. And having a polished, professional-looking website is one of the most potent ways an attorney can advertise themselves. The ease with which a...
Legal Copywriting Rules and Guidelines
As a lawyer, you're well aware that competition is intense, and you must stand out to attract new clients. You may have depended on radio and billboard advertisements in the past, but successful marketing has now gone digital. You utilise pay-per-click ads and social...
Some Web Design Mistakes Law Firms Make
Your law firm's site design is the image of your online presence, and it plays a significant part in your firm's overall reputation. Your website should be appealing to potential clients and tell them about your law firm's expertise. However, just because a site seems...
Content Driven Strategies For Building Your Legal Practice
In practice, the emphasis on content-driven thought leadership should be great news for attorneys who have a lot of knowledge but not much time. Because of the expanding number of digital channels available today, a single piece of content – whether a news article, an...
Digital Marketing Trends For Small Firms
Due to COVID-19, small companies search for advertising techniques to gain exposure, income, and internet presence. Because there are fewer physical options and a higher reliance on technology, digital marketing has emerged as the best option for small businesses....
Reasons Why Your Website Isn’t Generating Leads
You put in countless hours, money, blood, sweat, and tears into designing a unique law firm website, but after launching it, you notice it isn't giving you as many leads as you projected it would. "Why?" you may ask. It happens for a vast number of reasons, and today...
Where To Build Citations To Improve Local SEO
Citations are another critical aspect of digital marketing and one that quite a few law firms neglect for their websites. Citations are any references of your firm (such as business name, address, and phone number) that are web-based. Citations improve the visibility...
Tips For Writing Effective Attorney Bios
Only approximately 4 out of every 10 visitors arrive via a legal firm's website home page. Instead, most visitors arrive at a legal firm's website via a personal bio page for an individual lawyer. Some arrive by looking for a specific lawyer's name, while others...
Social Media Tips For Law Firms
Social media is a fantastic method to engage with your audience regularly. Consider these pages to be live, breathing mini-websites that keep your company current and approachable. Law businesses can profit from social media marketing in various ways, including...
Common Mistakes With Law Firm Website Content
The majority of lawyers are not web design specialists. So, if you manage your website independently, there's a strong chance it might need some work. Even if you have a paralegal in your office handling the site for you, they are unlikely to have much more experience...
Best Practices To Create Engaging Legal Content
The days are gone when you could utilize the yellow pages to grow your business by leaving your phone number. Unfortunately, many legal companies continue to rely on traditional strategies and remain in the shadows. This post teaches how to write interesting, genuine,...
Attracting Clients To Your Law Firm
Whether you've formed your firm or joined one that already exists, the success of your profession is primarily dependent on one thing: clients. Are you attracting enough clients and creating enough interest for your firm? Fortunately, there are things to do to get the...